Definitely agree with you Antony that “outputs are cheap”. I think we’re now in a time for flipping the balance of client briefs - once so focused on steering the budget in favour of implementation to the detriment of strategy and critical thinking, when now those are the gold dust.
Definitely agree with you Antony that “outputs are cheap”. I think we’re now in a time for flipping the balance of client briefs - once so focused on steering the budget in favour of implementation to the detriment of strategy and critical thinking, when now those are the gold dust.
I like that build, Natalie – thank you!